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Platform reviews · No. 10

The Missing Middle

Go-to-market blueprinting in a bifurcated funding market — why the route to market has to be written down before the first campaign runs.

The Missing Middle

Why this matters now

Australian startup funding looks healthy from a distance and uneven up close. Cut Through Venture recorded A$1.8 billion of announced funding in the first quarter of 2026 — the strongest opening quarter since the 2022 peak — and A$1.7 billion in the second, a 60 per cent rise on the same quarter a year earlier. But the second-quarter count of sub-A$5 million rounds fell to 31, the lowest since Cut Through began collecting data in 2020, and roughly 70 per cent of the quarter's venture cash went into two deals. SmartCompany's reading of the first-quarter data gave the pattern a name: the missing middle. Early deals still get done, large late-stage rounds are back, and there is less in between, which is precisely where a startup that has a product and some revenue is trying to get to the next stage.

The same shape appears in the other two regions the firm works in. In Southeast Asia, first-half technology funding more than doubled to about US$7.4 billion, but Singapore took 94 per cent of it and fintech funding fell. In the United Kingdom, London absorbs roughly two thirds of venture funding and fintech remains the largest category. Capital is concentrating — by geography, by sector and by stage — and the operating benchmark investors now hold a company to has tightened with it: the 2026 Aleph × Benchmarkit study of 342 SaaS and AI-native companies puts median CAC payback at 16 months, with the top quartile at six or fewer.

That is the case for this episode. In a market like this the go-to-market blueprint — audience, positioning, channels and sequence, written down before the first campaign — is not a marketing document. It is the document that shows an investor, and the founding team, how a company gets from a seed round to a Series A without the middle that used to be there. Daniel trained in Marketing and Information Systems, spent his early career in digital agencies and seed-stage startups in London, Singapore and Sydney, and since founding Drakopoulos Ventures in 2017 has started every engagement with a discovery audit and a strategy blueprint. This is the first episode because it is the first stage of the framework.

Evidence

Findings

Numbered facts, each with its source.

  1. 01

    Q1 2026: strongest first quarter since 2022. Cut Through Venture recorded A$1.8 billion of announced funding across 81 venture rounds and 26 accelerator rounds in the first quarter of 2026.

    Cut Through Venture · Wholesale Investor

  2. 02

    The missing middle. SmartCompany's reading of the Q1 data (April 2026): early-stage deals are still getting done and large late-stage rounds are back, but there is less happening in between, leaving a growing gap for startups trying to scale; mid-sized rounds are attracting less attention.

    SmartCompany

  3. 03

    Q2 2026: A$1.7 billion, concentrated. Second-quarter announced funding reached A$1.7 billion across 64 venture rounds and five accelerator rounds, up 60 per cent year on year, taking the half to roughly A$3.5 billion; the highest-funded sectors were AI models and data infrastructure, fintech, and hardware, robotics and sensors.

    Cut Through Venture

  4. 04

    Early-stage deal count at a record low. Only 31 sub-A$5 million rounds were announced in the three months to 30 June 2026, the lowest early-stage count since Cut Through began collecting data in 2020, and about 70 per cent of the quarter's venture cash went into two deals (Firmus and Airwallex).

    Forbes Australia

  5. 05

    AI as the valuation lens. Investors surveyed for the Q1 2026 report overwhelmingly said AI-first startups commanded higher valuations than non-AI peers at comparable stages; female-founder and mixed-gender teams raised A$205 million in Q1 2026.

    Cut Through Venture

  6. 06

    Southeast Asia: funding doubled, Singapore took 94 per cent. Regional technology funding rose from about US$3.2 billion in H1 2025 to about US$7.4 billion (S$9.55 billion) in H1 2026; Singapore-based companies raised about US$6.9 billion of it; fintech fell to about US$685 million; seed-stage funding was about US$328 million.

    TechWire Asia · SpinDepth

  7. 07

    United Kingdom: London concentration. Aggregator figures put UK startup funding at about US$17.2 billion across 1,847 rounds in 2025, up 12 per cent, with London accounting for about 68 per cent of venture funding, fintech about 24 per cent of funding and B2B SaaS about 14 per cent (treat as aggregator estimates, not official statistics).

    Growth List · UK Startup Statistics 2026: Funding, AI & Growth

  8. 08

    UK H1 2026 top rounds. Tech.eu's half-year list of the UK's top-funded technology companies includes fintech Ebury's £550 million raise for international expansion. — Tech.eu.

    Tech.eu

  9. 09

    CAC payback: the bar investors hold. The 2026 Aleph × Benchmarkit SaaS & AI Performance Benchmarks (published 1 June 2026; 342 SaaS and AI-native companies, full-year 2025 actuals) put median B2B SaaS CAC payback at 16 months — top quartile six months or fewer, bottom quartile 24 months or more — and median gross revenue retention at 84 per cent, down four points.

    Aleph · Aleph

  10. 10

    Growth has slowed; the best grow efficiently. Average SaaS growth has dropped to about 18 per cent with roughly 35 per cent of companies reporting year-on-year declines, while the best companies still grow north of 25 per cent annually on less burn and more revenue per employee; the median Rule of 40 score rose from 15 per cent to 25 per cent between CY-24 and CY-25.

    SaaS Mag · Development Corporate

  11. 11

    Magic number and revenue per head. The same Aleph × Benchmarkit dataset puts the median B2B SaaS Magic Number at 1.37 and median ARR per employee at US$193,000, up 29 per cent year on year.

    Aleph · Aleph

Sources